How to Start A Small Online Business

E-commerce isn’t anything new, it has been around for decades, and learning how to start a small online business isn’t that difficult. Inside are some options but one area stands out above the rest.

As e-commerce has grown over the years, affiliate marketing is an area that has expanded and grown also. The affiliate marketing space is one area I want to share with you, but before I go too far there are a couple of questions that need an answer.

The first I would ask you is, do you have a strong desire or a deep-seated passion to be involved with an online business. Yes, you are reading this article, but what are you prepared to do to achieve this.

Most people in our communities would like to make more money one way or another but given the chance, not all of them want to actually do anything about it, particularly if I said you had to work hard for it.

The second question I have for you is, are you prepared to spend a minimum 4 hours per day in developing an online business. This is not a get rich quick scheme, this is a genuine online home based business that will take some time.

If you are still with me and you answered yes to those two questions you are already ahead of the pack. You have within you what it takes to join the long line of online entrepreneurs who have built successful online global businesses.

online business from home - 3 people sitting at a table looking at a computer

However, first, a few basic steps on how to start a small online business. Maybe your a newbie just starting out on your online journey and you have a strong desire for more in your life.

If you want to build a professional, fast, reliable, safe, and user-friendly online business to help people find what they are looking for, at the same time giving you a chance of making money, then I have some very revealing facts for you.

What are the available options?

Online business doesn’t have to involve just selling products online; it could also include buying as well as offering services. To put it simply, there are many options available.

Social media are some of the most popular and great ways to do business online, as these carry a very wide market and can be good money-making businesses.

The free platforms provided by such networks as Instagram, Pinterest, and Facebook make these a great target for those who want to start on a low budget.

Blogs are yet another ideal option if you are serious about starting and growing an online business. Here you will need to create a website which by the way is not difficult at all.

Promoting all sorts of affiliate progammes can produce substanial businesses over time. Millions of these programmes in all area of the marketplace are available for us to explore and make money from.

Writing up to date and relevant content to sell your products or services to the world, as well as grow your brand is on ongoing part of website ownership.

Amazon, no doubt, the biggest online marketplace offers a number of great options for selling services and products online.

And there’s a wide variety of products that you can sell this way, whether it’s fashion wear, household items, sports, and a whole lot more.

You can become an Amazon affiliate and have the chance to sell their catalog which is available to the public via your own website.

How do I start my own online store?

First, you need to join the right team, and your in the right spot right now. Starting your online business also doesn’t have to be complicated or expensive.

There are many training and support resources available online, but it’s a difficult place to navigate at times and many are very good at providing quaility assistance.

However, there is one platform that stands head and shoulders above the rest, and that training platform is Wealthy Affiliate. This organization is my number one recommendation and the one that I use and trust.

To make life easier for you, Wealthy Affiliate has everything you need to start your journey into an online business with absolutely no risk or cost. Here are some of the most important things they do to help you get a solid footing under your business.

Helping You To Find Your Niche

One of the most common mistakes beginners make when setting out to build an online business is to focus on the product first instead of paying attention to the market.

The market in this case is your customers or audience, the people who will visit your site to purchase your products. If you want to succeed in this business, you will have a better chance if you know your niche.

What Is A Niche

Excerpt from Kyle’s Training

A niche is a segment of the market for a particular kind of product or service, anything that people need and want. It could be a range of swimwear, healthcare, fitness, finance, basketball, and a million other things.

Normally your niche will be something you enjoy doing or being. An interest or passion that you enjoy being involved with participating in.

5 Initial Research Steps

  1. The best way to start is by looking at the market and find solutions to solve people’s problems, then present those solutions to them.

2. Keyword research helps you find keywords that people are searching on the internet. Type in a phrase and Google gives you loads of help here.

3. Check out online forums to get a glimpse of what is trending with people, which should give you a hint of what their most pressing need is, then focus on the one that seems best for you.

4. Monitor your potential competitors, visit their sites, and take note of how they are doing business, and then use that information to build the foundation for your business.

5. Fill in the gaps your competitors are leaving behind, take care of what your audience wants, not what the bigs companies think they need. Go beyond what they are doing.

Choosing the right name for your brand

After discerning which need your target audience has, the next step is choosing the name that best matches what your business is all about.

This might sound simple, but it can get a bit trickier than it seems. The thing is, you need a name that is unique to your business but still is in line with the solution that you have for your audience.

To achieve that, make sure to check a few boxes.

  • Minimize chances of a similar business having the same name, this will lead to a trademark clash that might affect your efforts.
  • It still needs to help with the marketing of your business
  • Complies with the state laws requirements in your area
  • The best way to find out if the name that you have in mind is useful, check with Google by searching to see if any online businesses with similar names pop up.
  • Also, searching trademark names using your country’s patent and trademark office website can help find out if there are other businesses with similar names.

What can I sell online?

The choice of your product or service should be in sync with the name of your business if possible. It’s hard to make a bad choice with a name, and it won’t compromise the chances of your business’ success.

Next, try not to pick a product or service that everyone else is offering. Too much competition isn’t good for your young business as it will take some time to gain authority.

You haven’t mastered the art of marketing yet, so pick something that’s somewhere in between, preferably something you have a good knowledge of.

Remeber there are millions and millions of products available in affiliate marketing so you will not be short of choice for your business. Whatever product you can think of there is most likely an affiliate program available.


Above all don’t just go back to flicking through pages, it is free to join me now in the Wealthy Affiliate organization. At no cost, you can take a look at a genuine chance of becoming involved in something that can change your life for the better.

It’s Free to Join as a starter member, and this will allow you to fully research this business so you can decide if Wealthy Affiliate aligns with your needs.

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